Monday, August 15, 2005
What Can Google Learn From Netscape's Downfall? | PCWorld.com
"'What do we want? More than anybody else has,' Ballmer said recently about Microsoft's battle against Google in the search market. 'We are going to invest: we'll invest in R&D, we'll invest in sales and marketing, we'll invest in advertising, we'll do what it takes [to win] on this front.'"
"It seems unlikely that Microsoft will usurp Google's position at the top of the search space anytime soon. New data released this week by Hitwise, an online market researcher, shows that Google claimed 59.2 percent of searches across all major search engines in July 2005, a 14 percent increase in share versus a year ago. On the contrary, MSN Search captured only 5.5 percent of searches in the same month, lagging far behind second-place Yahoo Search, which captured 28.8 percent of searches in July."
"'What do we want? More than anybody else has,' Ballmer said recently about Microsoft's battle against Google in the search market. 'We are going to invest: we'll invest in R&D, we'll invest in sales and marketing, we'll invest in advertising, we'll do what it takes [to win] on this front.'"
"It seems unlikely that Microsoft will usurp Google's position at the top of the search space anytime soon. New data released this week by Hitwise, an online market researcher, shows that Google claimed 59.2 percent of searches across all major search engines in July 2005, a 14 percent increase in share versus a year ago. On the contrary, MSN Search captured only 5.5 percent of searches in the same month, lagging far behind second-place Yahoo Search, which captured 28.8 percent of searches in July."
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